In the midst a larger cultural shift to streaming as the iPhone to recruit new members. That gives Apple Music a leg up in countries like the US, where use of the iPhone is greater than it is in the rest of the world at large., Apple Music and Spotify have emerged as the leaders in a two-way race to dominate subscription music. Though Spotify remains the biggest streaming service by both listeners and subscribers, Apple Music has benefited from the popularity of the
The US may be just one market, but it remains the biggest market in the world for recorded music.
Overall, Spotify has 75 million paying members and 170 million people using the service either by with ads or by subscribing. Roughly 23 million of its subscribers are in North America broadly, according to financial disclosures in May.
In April, Apple CEO Tim Cook said total subscribers.
Spotify declined to comment. Apple didn’t immediately respond to a message seeking comment.
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